Mrs. Rym Ayari

Marketing Strategy Consultant

Full Name Rym Bedoui Ayari
Experience 25 Years

Education:

  • MBA (Commerce International) Zicklin School of Business, New York, USA,1997
  • B.Sc. (Marketing) Université Laval, Québec, Canada, 1995

Bio:

Mrs. Rym is a seasoned professional with a wealth of experience in the field of international business development. She has a proven track record of success in introducing American franchises to the Tunisian market and has played a key role in the establishment and growth of several well-known brands in the country. She has expertise in market development and international marketing strategies and is well-versed in the unique challenges and opportunities presented by different markets around the world.

In addition to her work with American franchises, Mrs. Rym also specializes in franchise development and network development for Tunisian companies. She is well-versed in the latest techniques and best practices for building and managing successful franchise operations and has a deep understanding of the Tunisian market and the needs of local businesses.

With more than 25 years of experience in the field, Mrs. Rym has a wealth of knowledge and expertise to draw upon. She has a strong track record of assisting Tunisian SMEs and groups in international development and has been particularly effective in helping these companies identify and penetrate export markets in the United States, Europe, Africa, and the Middle East. Ms. Rym has expertise in providing technical advice and overseeing project management for projects financed by organizations such as the World Bank, USAID, and the European Development Bank. She has worked on projects related to tax reform, promoting private sector growth, shifting to renewable energy sources, and fostering an environment for entrepreneurship.

Generally, Mrs. Rym is a highly skilled and experienced professional who is well-equipped to help companies navigate the complexities of international business development.